Loading... Please wait...

Blog

Coffee and a Hug.

Posted by Rosanna Bermudez on

Zoë and I just got back from Orange County, California where we exhibited both indieSWIM and Indie + Wild at Swim Collective for the first time. We also made it up to Long Beach to scope Agenda for future shows.

Overall, professionally speaking, the trip was a success- we got the chance hang with our West Coast team, catch up with some of our current buyers, and meet some really great new accounts.

But this blog post isn't about that...  

Indie + Wild at Swim Collective

    

   

I'd like to share a favorite moment of the trip that keeps popping up in my mind:

As Zoë and I left a Laguna Coffee Company, we noticed an 18 year-ish old boy with down syndrome, standing with a backpack at the crosswalk. As we approached, he looked up from over his eyeglasses and under his baseball cap, pointed to us and gave a happy shout "Are you ladies looking for a hug?!" Zoë and I looked at each other "Yes. We. Are." I replied. 

He walked towards us arms out, and a few different thoughts crossed my mind "is he ok next to this busy street on his own?" "I wonder how many hugs he's given today?" "is he going to squeeze too hard?"...

Upon reaching each other, I collected my totally appropriately squeezed side-hug and Zoë collected hers. He turned quickly, pressed the crosswalk button and stepped off of the sidewalk into the white stripes painted on PCH. 

Mary Hurlbut Oak St and PCH

My heart skipped a beat and in an attempt to slow him down I caught myself saying aloud "woah, woah, wo-" but he interrupted "I know these cars move fast... You girls have to be careful, I've seen some accidents right here" and led the way across the 4 lanes of stopped traffic.

After reaching our side of the road, I wished him great day, and Zoe smiled "thanks for the hugs" he turned his back and as we watched his backpack trot the opposite way, from over his shoulder he shouted "you betcha!" ... 

I've since caught myself thinking about our sweet, free Sunday hug and thought I'd share this about the health benefits of hugging it out: Free Hugs. The Health Benefits of Hugging It Out

So go ahead and get your hug on, its good for you ;) 

xxRosanna 



Indie Vibes

The arrow design on top of the i's in the indieSWIM logo, are we what we call in-house "the vibes". Like the entire logo, they're hand drawn. Made up from 3 individual vibes, together they represent mind, body, soul.We've known for a long time that we wanted to have the entire logo and/or vibes put directly [...]

Read More »


Sea Blast with Taelor May & Chelsea Erwin

She loved the sea.She liked the sharp salty smell of the air, and the vastness of the horizonsbounded only by a vault of azure sky above. It made her feel small, but free as well.- George R. R. Martin -Underwater Photography: Chelsea Erwin - chelseaerwin.comModel: Taelor May - @gypsy_afro_mermaidindieSHOP: Vibes Tribe X Malibu One-Piece - [...]

Read More »


indieFAM Favorite Style Picks

Our last conversation with Rebekah Steen got us thinking about Style Picks. So, we asked the big dogs, Designers Zoë & Rosanna and Rebekah Steen, Blogger/Founder of GoldfishKiss.com, what their favorite indieSWIM's styles were from the Paradise Fête x Spring 2014 Collection... They've all shared their faves below and if you happen to fall in [...]

Read More »


indie MANIFESTO

A brand made for all of the girls unapologetically living the tropical lifestyle.

Read More »


indie INSPIRATION

its a big world out there, and there is a lot to look at. we find inspiration from all around us. one of the many things we cant stop looking at are some nice palms. being inspired by these beauties is some thing we cant help with our caribbean descent and our east coast american [...]

Read More »


The Sea Awards

HOLY MOLY, IVE DIED AND GONE TO THE SEA.Did you say the best places in the world to swim? This list is my ultimate bucket list. You don't need things in life, you just need to swim in these locations. At least that is all i NEED. A good dip can really do the body [...]

Read More »


indieSWIM loves The Western Wild

Ever wonder what it's like (for real) to design swimwear? Or how indieSWIM designers Zoë and Rosanna met? Check out our interview with Kaitlynn Carter of The Western Wild blog! We dished on Swim Week prep, inspo, and what's up for 2016.

Read More »


Healthy Hydration with Infused Water

For a cool refresher on hot summer days that’s anything but boring, try infused water! You may find it really hits the spot. The tasty beverage satisfies your thirst and your taste buds, all while avoiding the high sugar and artificial flavor contents of sodas and juices. So try infusing your water to bring on [...]

Read More »


Swimsuit Lovin! Bikini Cleaning Advice.

Congrats- you've just received your first (or fifth) indieSWIM suit! You are ready to bring the heat to the beach ;) indieSWIM’s flattering reversible cuts, vibrant fabrics, and consistent quality make for  But let's face it, regardless of the brand- a good swimsuit needs a little extra T.L.C. to keep it fresh as long as possible and taking good care of your [...]

Read More »